Juul Labs

Other Consumer Non-Durables · San Francisco, CA · Founded 2007 · Privately Held (backing)

Manufacturer of e-cigarettes and nicotine products intended to provide an alternative to tobacco smoking. Juul Labs is based in San Francisco, CA and was founded in 2007. It is valued at about $38 billion as of Oct 2026, set by institutional fund marks. It has raised $17.7 billion across 10 recorded rounds; the latest was a $2 billion later-stage round in Nov 2024.

PMV mark · valuation
$38.0B
Oct 2026
Priced at
its later-stage round
Dec 2018
Total raised
$17.7B
Last round
Later Stage VC
Nov 2024

Leadership

5
+ 15 more people (board, observers, advisors) · free account shows everyone

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Who runs Juul Labs

20 people are listed on the Juul Labs team: 12 executives and 8 board members, including Adam Bowen (Co-Founder) and K. Crosthwaite (Chief Executive Officer). 15 of them have a verified direct contact on file.

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  • ·Post-money valuations for 2 rounds
  • ·The complete investor list: 27 names
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Contact database
Verified contact details, revealed on demand

15 of the people at Juul Labs have a verified contact on file. Plus members reveal 10 contacts a month, Pro members 200.

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