ProRata

Pasadena, CA · Founded 2024 · Privately Held (backing)

Developer of an AI-powered search, advertising, and attribution platform designed to give content creators credit and compensation when their work is used. ProRata is based in Pasadena, CA and was founded in 2024. Its last reported valuation was $210 million in Aug 2025. It has raised $70.9 million.

Last reported valuation
$210.0M
Oct 2026
Priced at
—
Total raised
$70.9M
Last round
—
What is ProRata worth?
$210.0Mlast reported valuation · Oct 2026

ProRata's last reported valuation, Aug 2025. Nothing priced has surfaced since.

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Valuation timeline

0 priced rounds · 32 daily marks since · Sep 2026 – Oct 2026
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Markrounds hold their value until the next priced eventMark, today
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ProRata funding history

No rounds on record

No funding rounds for ProRata are on record yet — either the company hasn't raised institutional capital, or the raise hasn't surfaced in our sources.

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ProRata valuation

ProRata's last reported valuation was $210 million in Aug 2025. No priced round, secondary trade or fund mark has surfaced since.

Institutional holders and vehicles

In the last 12 months, 1 investment vehicle was formed to buy ProRata shares, reporting $765,000 sold to 31 investors, per SEC Form D filings (most recent Oct 2025).

How ProRata's valuation is determined

Private company valuations aren’t quoted on an exchange — they’re established in moments: a priced funding round sets a post-money valuation, secondary trades print at a price per share, and SEC-registered funds holding the stock report fair-value marks in their N-PORT filings.

For ProRata, the most current credible signal sets the number and the older ones confirm it: a live secondary-market price first, then three or more recent prints, then institutional fund marks, and otherwise the last priced round, which never decays. The valuation is the last round’s post-money moved by the price change since that round, so no share count is assumed. Today it is set by last reported valuation. Question about this number? Full methodology →

Frequently asked about ProRata

What is ProRata worth?
ProRata is valued at $210.0M as of Oct 2026. ProRata's last reported valuation, Aug 2025. Nothing priced has surfaced since.
How much has ProRata raised?
ProRata has raised $70.9M in total funding across its recorded rounds.