Fanatics

Commerce · New York, New York · Founded 2002

Fanatics is a global digital sports platform whose businesses span licensed sports merchandise and e-commerce, trading cards and collectibles, online sports betting and gaming, live events, and… Fanatics is based in New York, New York and was founded in 2002. It is valued at about $23.1 billion as of Oct 2026, set by secondary market price, down 25% since its Growth Equity in Dec 2022. It has raised $4.4 billion across 10 recorded rounds; the latest was a $700 million growth equity round in Dec 2022.

PMV mark · valuation
$23.1B
Oct 2026
Secondary market · $/share
$57
Total raised
$4.4B
Last round
Growth Equity
Dec 2022
What is Fanatics worth?
$23.1BPrivateMarketView mark · Oct 2026

Down 25% since its Growth Equity, Dec 2022 ($31.0B post-money). The secondary market quotes about $57 per share.

Pro
The prices on Fanatics
  • ·30 fund marks: filer, period, implied $/share
  • ·The monthly marks chart, 46 months in dollars
  • ·Direct lines for 1 person on the team
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Valuation timeline

9 priced rounds · 32 daily marks since · Jun 2012 – Oct 2026
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Growth Equityrounds hold their value until the next priced eventMark, today
log scale
Post-money values unlock with a free account.Unlock the axis

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Secondary market

monthly marks · 46 months · Jan 2023 – Oct 2026
Current
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High
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Low
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Jan 2023marks: indicative $/share, month-end · as of Oct 15, 2026Oct 2026
Monthly marks are a Pro feature — the shape is real, the numbers are waiting.Unlock 46 monthly marks

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Fanatics funding history

10 rounds
DateRoundRaisedPost-money
Dec 2022Growth Equity$700.0M▮
Apr 2022Growth Equity$1.5B▮
Sep 2021Series A (Fanatics Collectibles / Trading Cards subsidiary)$350.0M▮
Aug 2021Growth Equity$325.0M▮
Mar 2021Series F$320.0M▮
Aug 2020Growth Equity$350.0M▮
+ 4 earlier rounds · a free account shows the full history
Unlock post-money valuations

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Fanatics valuation

Fanatics is valued at approximately $23.1 billion as of Oct 2026. The figure is set by secondary market price. The secondary market quotes about $57 per share. The reference point is its Growth Equity in Dec 2022, at a $31 billion post-money valuation; the current figure is down 25% since.

Fanatics ranks 10th by valuation and 7th by capital raised among the private companies PrivateMarketView tracks.

Recent activity

In the last 90 days, Fanatics's record added 5 institutional fund marks (latest period Jul 2026).

How much has Fanatics raised?

Fanatics has raised $4.4 billion across 10 recorded rounds since 2012. The largest was a $700 million growth equity round in Dec 2022. 9 of the rounds disclosed a post-money valuation.

Fanatics secondary market activity

A monthly secondary-market price series for Fanatics runs from Jan 2023 to Oct 2026 (46 months).

Institutional holders and vehicles

1 SEC-registered fund reported 30 fair-value marks on Fanatics between Apr 2025 and Jul 2026, in their N-PORT filings. The latest fund marks sit apart from the current valuation. Filer-level marks and implied per-share values are available to Pro members.

How Fanatics's valuation is determined

Private company valuations aren’t quoted on an exchange — they’re established in moments: a priced funding round sets a post-money valuation, secondary trades print at a price per share, and SEC-registered funds holding the stock report fair-value marks in their N-PORT filings.

For Fanatics, the most current credible signal sets the number and the older ones confirm it: a live secondary-market price first, then three or more recent prints, then institutional fund marks, and otherwise the last priced round, which never decays. The valuation is the last round’s post-money moved by the price change since that round, so no share count is assumed. Today it is set by secondary market price. Question about this number? Full methodology →

Frequently asked about Fanatics

What is Fanatics worth?
Fanatics is valued at $23.1B as of Oct 2026. Down 25% since its Growth Equity, Dec 2022 ($31.0B post-money).
How much has Fanatics raised?
Fanatics has raised $4.4B in total funding across 10 recorded rounds.
When did Fanatics last raise?
Fanatics last raised in Dec 2022 (Growth Equity), raising $700.0M.