Varsity Brands

Farmers Branch, TX · Founded 1972 · Privately Held (backing)

Operator of a sports apparel agency intended for educators, coaches, and students. Varsity Brands is based in Farmers Branch, TX and was founded in 1972. It is valued at about $4.8 billion as of Oct 2026, set by institutional fund marks. It has raised $5.2 billion.

PMV mark · valuation
$4.8B
Oct 2026
Priced at
—
Total raised
$5.2B
Last round
—
What is Varsity Brands worth?
$4.8BPrivateMarketView mark · Oct 2026

Reported valuation; nothing comparable since.

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The prices on Varsity Brands
  • ·6 fund marks: filer, period, implied $/share
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Valuation timeline

0 priced rounds · 32 daily marks since · Sep 2026 – Oct 2026
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Markrounds hold their value until the next priced eventMark, today
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Varsity Brands funding history

No rounds on record

No funding rounds for Varsity Brands are on record yet — either the company hasn't raised institutional capital, or the raise hasn't surfaced in our sources.

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Varsity Brands valuation

Varsity Brands is valued at approximately $4.8 billion as of Oct 2026. The figure is set by institutional fund marks.

Recent activity

In the last 90 days, Varsity Brands's record added 1 institutional fund mark (latest period Jul 2026).

Institutional holders and vehicles

1 SEC-registered fund reported 6 fair-value marks on Varsity Brands between Apr 2025 and Jul 2026, in their N-PORT filings. Filer-level marks and implied per-share values are available to Pro members.

How Varsity Brands's valuation is determined

Private company valuations aren’t quoted on an exchange — they’re established in moments: a priced funding round sets a post-money valuation, secondary trades print at a price per share, and SEC-registered funds holding the stock report fair-value marks in their N-PORT filings.

For Varsity Brands, the most current credible signal sets the number and the older ones confirm it: a live secondary-market price first, then three or more recent prints, then institutional fund marks, and otherwise the last priced round, which never decays. The valuation is the last round’s post-money moved by the price change since that round, so no share count is assumed. Today it is set by institutional fund marks. Question about this number? Full methodology →

Frequently asked about Varsity Brands

What is Varsity Brands worth?
Varsity Brands is valued at $4.8B as of Oct 2026. Reported valuation; nothing comparable since.
How much has Varsity Brands raised?
Varsity Brands has raised $5.2B in total funding across its recorded rounds.