GOAT

Specialty Retail

GOAT is a private specialty retail company. It was valued at $3.7 billion at its Series F in Jun 2021, the last priced event on record. It has raised $493 million across 9 recorded rounds; the latest was a later-stage round in Apr 2022.

PMV mark · valuation
$3.7B
Oct 2026
Priced at
its Series F
Jun 2021
Total raised
$492.8M
Last round
Later Stage VC
Apr 2022
What is GOAT worth?
$3.7BPrivateMarketView mark · Oct 2026

Valued at $3.7B at its Series F, Jun 2021. Nothing has traded since.

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Valuation timeline

7 priced rounds · 32 daily marks since · May 2012 – Oct 2026
▮▮
Early Stage VC (Series A)rounds hold their value until the next priced eventMark, today
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GOAT funding history

9 rounds
DateRoundRaisedPost-money
Apr 2022Later Stage VC—▮
Jun 2021Later Stage VC (Series F)$195.0M▮
Sep 2020Later Stage VC (Series E)$100.0M▮
Feb 2019Later Stage VC (Series D)$100.0M▮
Feb 2018Later Stage VC (Series C)$60.0M▮
Feb 2018Secondary Transaction - Private—▮
+ 3 earlier rounds · a free account shows the full history
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GOAT valuation

GOAT was valued at $3.7 billion at its Series F in Jun 2021. That is the last priced event on record: no secondary trade or institutional fund mark has moved the figure since.

How much has GOAT raised?

GOAT has raised $493 million across 9 recorded rounds since 2012. The largest was a $7.8 million Series A in May 2012; the most recent was a later-stage round in Apr 2022. 7 of the rounds disclosed a post-money valuation.

Comparable companies

Comparable specialty retail names by valuation on PrivateMarketView: Rugs USA ($300 million), TrueMed ($159 million) and Vaaree ($21.5 million).

How GOAT's valuation is determined

Private company valuations aren’t quoted on an exchange — they’re established in moments: a priced funding round sets a post-money valuation, secondary trades print at a price per share, and SEC-registered funds holding the stock report fair-value marks in their N-PORT filings.

For GOAT, the most current credible signal sets the number and the older ones confirm it: a live secondary-market price first, then three or more recent prints, then institutional fund marks, and otherwise the last priced round, which never decays. The valuation is the last round’s post-money moved by the price change since that round, so no share count is assumed. Today it is set by its last priced round. Question about this number? Full methodology →

Frequently asked about GOAT

What is GOAT worth?
GOAT is valued at $3.7B as of Oct 2026. Valued at $3.7B at its Series F, Jun 2021. Nothing has traded since.
How much has GOAT raised?
GOAT has raised $492.8M in total funding across 9 recorded rounds.
When did GOAT last raise?
GOAT last raised in Apr 2022 (Later Stage VC).