AdFirst

Venture capital · Limassol, Cyprus · Founded 2017

AdFirst is a venture capital firm based in Limassol, Cyprus, founded in 2017. Founded in 2017, Adfirst is a venture capital firm based in Limassol, Cyprus. 13 portfolio companies, 40 recorded rounds and 1 fund are on record.

AUM
—
Portfolio companies
13
Recorded deals
40
Last investment
Jun 2025

AdFirst key facts

  • AdFirst is a venture capital firm based in Limassol, Cyprus with 13 tracked portfolio companies.
  • Notable positions include SpaceX, Canva, Epic Games.
  • PrivateMarketView records 40 deal participations by AdFirst.
  • AdFirst’s most recent recorded investment was in Jun 2025 and 1 over two years.
  • AdFirst has 1 fund on record.
  • The team roster lists 3 people.

About AdFirst

Founded in 2017, Adfirst is a venture capital firm based in Limassol, Cyprus. The firm prefers to invest in consumer products and consumer services sectors in the United States, Canada, Europe, America, Asia, Africa, and the Middle East.

Stages
BridgeConvertible DebtDebt ConversionEarly Stage VCJoint VentureLater Stage VCSeed RoundPreferred VerticalsAdTechB2B PaymentsBeautyBig DataCleanTechDigital HealthE-CommerceEdTechEsportsFinTechFoodTechGamingHealthTechMarketing TechMicro-MobilityMobileMobile CommerceMobility Tech
Geographies
AfricaAmericasAsiaCanadaEuropeMiddle EastOceaniaUnited States

Investment focus

AdFirst invests at the bridge, convertible debt, debt conversion, early stage vc, joint venture, later stage vc, seed roundpreferred verticalsadtech, b2b payments, beauty, big data, cleantech, digital health, e-commerce, edtech, esports, fintech, foodtech, gaming, healthtech, marketing tech, micro-mobility, mobile, mobile commerce and mobility tech stages, across Africa, the Americas, Asia and Canada.

Investment activity

AdFirst joined 1 recorded round in the last two years, down from 5 in the two years before. By year: 1 in 2025, 5 in 2023 and 1 in 2022. Across all 40 recorded rounds, 17 were early-stage, 14 were later-stage and 9 were seed. AdFirst most often invests alongside Fidelity Management & Research Company (2 shared rounds) and Teachers' Venture Growth (2 shared rounds).

AdFirst portfolio at a glance

13 portfolio companies are on record for AdFirst, including SpaceX, Canva and Epic Games. The book leans Other Financial Services (3), Financial Software (2) and Application Software (2).

9 of the 13 carry a recorded valuation and 3 have recorded secondary-market trades, the names a secondary buyer or seller can price.

AdFirst funds

1 fund is on record for AdFirst. The most recent is Ad.ru Fund.

AdFirst team

3 people are on record at AdFirst: 2 advisors and 1 other. Senior names include Alexander Bornyakov (Advisor), Konstantin Gorshkov (Advisor) and Anton Gorshkov (Chief Executive Officer). 2 of them have a verified direct contact on file.

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Portfolio

13 companies · priced for members
CompanyValuationRole
SpaceX▮▮
Canva▮▮
Epic Games▮▮
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AdFirst recent deals

40 recorded
—Biotex (Consumer Non-Durables)Early Stage VC▮
—ArenumEarly Stage VC▮
—PingdeliveryEarly Stage VC▮
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AdFirst working numbers

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Funds

1 recorded
  • Ad.ru Fund—
Team
3 people on record — 2 with verified contacts

Partners, principals, and the people who answer a pitch. Pro members reveal contacts with credits.

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Frequently asked about AdFirst

What companies does AdFirst invest in?
AdFirst has 13 recorded portfolio companies, including SpaceX, Canva, Epic Games.
Is AdFirst actively investing?
AdFirst's most recent recorded investment was in Jun 2025.