Whatnot key facts
as of Oct 2026- Developer of a live stream platform designed to trade limited-edition toys and collectibles.
- Whatnot is valued at approximately $20.0B as of Oct 2026, set at its Series G, Aug 2026; nothing has traded since, per PrivateMarketView’s mark.
- It has raised $975.4M across 6 recorded rounds; the latest was Series G ($547.0M) in Aug 2026.
- Notable investors include ICONIQ Capital, Y Combinator, Andreessen Horowitz, Sequoia Capital, Lightspeed Venture Partners — 47 tracked in total.
- PrivateMarketView tracks 2 recorded secondary trades in Whatnot shares.
- Whatnot has filed 4 Form Ds with the SEC since 2021, most recently Jan 2025 ($262.0M sold to 11 investors).
- Status: Privately Held (backing).
Valued at $20.0B at its Series G, Aug 2026. Nothing has traded since.
Membership and data by Private Market View
- ·The post-money valuation on its round
- ·The complete investor list: 47 names
- ·Watch Whatnot: the Monday email on marks, rounds and moves
Whatnot secondary trades
2 on record · Feb 2026 – Feb 20262 trades between Feb 2026 and Feb 2026. Exact dates, prices and structures are available to Pro members.
Membership and data by Private Market View
Whatnot funding rounds
6 roundsWho backs Whatnot
47+Whatnot valuation
Whatnot was valued at $20 billion at its Series G in Aug 2026. That is the last priced event on record: no secondary trade or institutional fund mark has moved the figure since.
Recent activity
In the last 90 days, Whatnot's record added 1 funding round.
How much has Whatnot raised?
Whatnot has raised $975 million across 6 recorded rounds since 2021. The largest was a $547 million Series G in Aug 2026. 1 of the rounds disclosed a post-money valuation.
Whatnot has filed 4 Form Ds with the SEC since 2021, most recently in Jan 2025 ($262 million sold to 11 investors).
Whatnot secondary market activity
2 secondary trades in Whatnot shares are on record, in Feb 2026. Exact dates, prices and structures are available to Pro members.
Whatnot investors
47 investors are on record for Whatnot, including ICONIQ Capital, Y Combinator, Andreessen Horowitz and Sequoia Capital. By type, the record holds 17 venture capital firms and 2 growth equity firms. 1 of them led a round. The Series G in Aug 2026 drew 16 investors.
About Whatnot
Developer of a live stream platform designed to trade limited-edition toys and collectibles. The company's platform allows buying and selling collectibles online, verifies every product sold, and builds social shopping experiences through features like live shopping and auctions, enabling collectors and enthusiasts to safely buy, sell their products and connect with other collectors.
- Sector
- Consumer Products and Services (B2C)
- HQ
- San Francisco, CA, United States
- Founded
- 2019
- Employees
- 979
- Website
- whatnot.com/
- Ownership
- Privately Held (backing)
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