Wayflyer

Specialized Finance · Dublin, Ireland · Founded 2019 · Privately Held (backing)

Operator of an analytics platform intended to provide revenue-based financing for e-commerce brands. Wayflyer is based in Dublin, Ireland and was founded in 2019. It was valued at $1.6 billion at its later-stage round in Jun 2025, the last priced event on record. It has raised $2.2 billion across 1 recorded round; the latest was an $185 million Series B in Jun 2025.

PMV mark · valuation
$1.6B
Oct 2026
Priced at
its later-stage round
Jun 2025
Total raised
$2.2B
Last round
Later Stage VC (Series B)
Jun 2025

Wayflyer key facts

as of Oct 2026
  • Operator of an analytics platform intended to provide revenue-based financing for e-commerce brands.
  • Wayflyer is valued at approximately $1.6B as of Oct 2026, set at its later-stage round, Jun 2025; nothing has traded since, per PrivateMarketView’s mark.
  • It has raised $2.2B across 1 recorded rounds; the latest was Later Stage VC (Series B) ($185.0M) in Jun 2025.
  • Notable investors include Endeavor Catalyst, Speedinvest, DST Global, QED Investors, Kinled Holding — 35 tracked in total.
  • 2 investment vehicles were formed to buy Wayflyer shares in the last 12 months, reporting $2.2M sold to 12 investors, per SEC Form D filings.
  • Status: Privately Held (backing).
PrivateMarketView mark
LOW confidence
$1.6B

Valued at $1.6B at its later-stage round, Jun 2025. Nothing has traded since.

set by its last priced roundas of Oct 2026question about this number?
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Wayflyer funding rounds

1 rounds
Jun 2025Later Stage VC (Series B)$185.0M▮

Vehicles formed to buy Wayflyer shares

secondary demand · SEC Form D filings

In the last 12 months, 2 investment vehicles were formed to buy Wayflyer shares, reporting $2.2M sold to 12 investors across 2 sponsors. Most recent filing Apr 2026.

The vehicle list — each sponsor, filing date, amount sold and investor count — is a Pro table. Unlock the 2 vehicles →

Membership and data by Private Market View

Wayflyer valuation

Wayflyer was valued at $1.6 billion at its later-stage round in Jun 2025. That is the last priced event on record: no secondary trade or institutional fund mark has moved the figure since.

How much has Wayflyer raised?

Wayflyer has raised $2.2 billion in total; 1 of its rounds is on record. The largest on record was an $185 million Series B in Jun 2025.

Institutional holders and vehicles

In the last 12 months, 2 investment vehicles were formed to buy Wayflyer shares, reporting $2.2 million sold to 12 investors across 2 sponsors, per SEC Form D filings (most recent Apr 2026).

Wayflyer investors

35 investors are on record for Wayflyer, including Endeavor Catalyst, Speedinvest, DST Global and QED Investors. By type, the record holds 8 venture capital firms and 1 fund of funds. The Series B in Jun 2025 drew 22 investors.

About Wayflyer

Operator of an analytics platform intended to provide revenue-based financing for e-commerce brands. The company's underwriting engine analyzes marketing performance on a daily basis to provide stores with analytics and granular recommendations designed to improve performance, enabling clients to optimize campaign budgets for growth.

Industry
Specialized Finance
Sector
Financial Services
HQ
Dublin, Ireland
Founded
2019
Employees
403
Ownership
Privately Held (backing)

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