WafR

Casablanca, Morocco · Founded 2018 · Privately Held (backing)

Developer of a digital payments platform designed for FMCG brands to make promotions in informal retail stores. WafR is based in Casablanca, Morocco and was founded in 2018. Its last reported valuation was $12 million in May 2025. It has raised $9.6 million.

Last reported valuation
$12.0M
Oct 2026
Priced at
—
Total raised
$9.6M
Last round
—

WafR key facts

as of Oct 2026
  • Developer of a digital payments platform designed for FMCG brands to make promotions in informal retail stores.
  • WafR is valued at approximately $12.0M as of Oct 2026 (last reported valuation).
  • It has raised $9.6M; the latest was Later Stage VC ($4.0M) in Feb 2026.
  • Notable investors include Plug and Play Tech Center, Launch Africa Ventures, Visa Accelerator, Fuze (Africa), Al Mada Ventures — 13 tracked in total.
  • Status: Privately Held (backing).
Last reported valuation
LOW confidence
$12.0M

WafR's last reported valuation, May 2025. Nothing priced has surfaced since.

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WafR funding rounds

No rounds on record

No funding rounds for WafR are on record yet — either the company hasn't raised institutional capital, or the raise hasn't surfaced in our sources.

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WafR valuation

WafR's last reported valuation was $12 million in May 2025. No priced round, secondary trade or fund mark has surfaced since.

WafR investors

13 investors are on record for WafR, including Plug and Play Tech Center, Launch Africa Ventures, Visa Accelerator and Fuze (Africa).

About WafR

Developer of a digital payments platform designed for FMCG brands to make promotions in informal retail stores. The company's platform allows users to open a grocery account, put in their money to use in their business dealings, and start selling goods on the platform, helping them with their queries, enabling businesses to increase market share, sales volume, and profit by guiding consumer choice.

Sector
Information Technology
HQ
Casablanca, Morocco
Founded
2018
Employees
18
Website
wafr.co/
Ownership
Privately Held (backing)

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