Vertical Insure

Minneapolis, MN · Founded 2020 · Privately Held (backing)

Developer of an embedded insurance platform designed to make coverage accessible on every purchase. Vertical Insure is based in Minneapolis, MN and was founded in 2020. It was valued at $92.5 million at its later-stage round in Jun 2025, the last priced event on record. It has raised $14.4 million across 2 recorded rounds; the latest was an $8.5 million early-stage round in Jun 2025.

PMV mark · valuation
$92.5M
Oct 2026
Priced at
its later-stage round
Jun 2025
Total raised
$14.4M
Last round
Early Stage VC
Jun 2025

Vertical Insure key facts

as of Oct 2026
  • Developer of an embedded insurance platform designed to make coverage accessible on every purchase.
  • Vertical Insure is valued at approximately $92.5M as of Oct 2026, set at its later-stage round, Jun 2025; nothing has traded since, per PrivateMarketView’s mark.
  • It has raised $14.4M across 2 recorded rounds; the latest was Early Stage VC ($8.5M) in Jun 2025.
  • Notable investors include Groove Capital, Dundee Venture Capital, Daren Cotter, Greenlight Capital Re, Rally Ventures.
  • Vertical Insure has filed 2 Form Ds with the SEC since 2023, most recently Jun 2025 ($8.5M sold to 12 investors).
  • Status: Privately Held (backing).
PrivateMarketView mark
LOW confidence
$92.5M

Valued at $92.5M at its later-stage round, Jun 2025. Nothing has traded since.

set by its last priced roundas of Oct 2026question about this number?
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Vertical Insure funding rounds

2 rounds
Jun 2025Early Stage VC$8.5MSEC filing▮
Dec 2022Early Stage VC$5.9MSEC filing▮

Vertical Insure valuation

Vertical Insure was valued at $92.5 million at its later-stage round in Jun 2025. That is the last priced event on record: no secondary trade or institutional fund mark has moved the figure since.

How much has Vertical Insure raised?

Vertical Insure has raised $14.4 million across 2 recorded rounds since 2022. The largest was an $8.5 million early-stage round in Jun 2025.

Vertical Insure has filed 2 Form Ds with the SEC since 2023, most recently in Jun 2025 ($8.5 million sold to 12 investors).

Vertical Insure investors

5 investors are on record for Vertical Insure, including Groove Capital, Dundee Venture Capital, Daren Cotter and Greenlight Capital Re. The early-stage round in Jun 2025 drew 12 investors.

About Vertical Insure

Developer of an embedded insurance platform designed to make coverage accessible on every purchase. The company offers embedded, white-label insurance products that can be deployed across various industries, such as sports, events, and pet insurance, enabling businesses to bundle the range of products their customers need.

Sector
Financial Services
HQ
Minneapolis, MN, United States
Founded
2020
Employees
34
Ownership
Privately Held (backing)

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