Samba TV key facts
as of Oct 2026- Developer of a streaming analytics platform designed to measure real-time viewership data across broadcast, cable, over-the-top, and digital media.
- Samba TV is valued at approximately $230.0M as of Oct 2026 (last reported valuation).
- It has raised $100.0M; the latest was General Corporate Purpose ($60.0M) in Dec 2025.
- Notable investors include Gaingels, Draper Associates, Partech, Sand Hill Angels, Mark Cuban — 39 tracked in total.
- Status: Privately Held (backing).
Samba TV's last reported valuation, Apr 2017. Nothing priced has surfaced since.
- ·The complete investor list: 39 names
- ·Watch Samba TV: the Monday email on marks, rounds and moves
Samba TV funding rounds
No funding rounds for Samba TV are on record yet — either the company hasn't raised institutional capital, or the raise hasn't surfaced in our sources.
Who backs Samba TV
39+Membership and data by Private Market View
Samba TV valuation
Samba TV's last reported valuation was $230 million in Apr 2017. No priced round, secondary trade or fund mark has surfaced since.
Samba TV investors
39 investors are on record for Samba TV, including Gaingels, Draper Associates, Partech and Sand Hill Angels. By type, the record holds 9 venture capital firms and 3 family offices.
About Samba TV
Developer of a streaming analytics platform designed to measure real-time viewership data across broadcast, cable, over-the-top, and digital media. The company's platform specializes in smart television, amplified by set-top boxes and mapped to connected devices to offer data and analytics, enabling clients' content discovery, and addressing audience fragmentation across screens will strengthen television's business model and relevance to consumers.
- Sector
- Information Technology
- HQ
- San Francisco, CA, United States
- Founded
- 2008
- Employees
- 343
- Website
- samba.tv/
- Ownership
- Privately Held (backing)
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