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RoofMarketplace

Madison, WI · Founded 2011 · Privately Held (backing)

Operator of an online roof replacement marketplace designed to offer quotes on roofing projects. RoofMarketplace is based in Madison, WI and was founded in 2011. It was valued at $17.4 million at its later-stage round in Apr 2025, the last priced event on record. It has raised $13.9 million across 4 recorded rounds; the latest was a $7.6 million early-stage round in Apr 2025.

PMV mark · valuation
$17.4M
Oct 2026
Priced at
its later-stage round
Apr 2025
Total raised
$13.9M
Last round
Early Stage VC
Apr 2025

RoofMarketplace key facts

as of Oct 2026
  • Operator of an online roof replacement marketplace designed to offer quotes on roofing projects.
  • RoofMarketplace is valued at approximately $17.4M as of Oct 2026, set at its later-stage round, Apr 2025; nothing has traded since, per PrivateMarketView’s mark.
  • It has raised $13.9M across 4 recorded rounds; the latest was Early Stage VC ($7.6M) in Apr 2025.
  • Notable investors include Creative Destruction Lab, Rev1 Ventures, Room & Pillar, Peter Gunder, Rock River Capital Partners — 8 tracked in total.
  • RoofMarketplace has filed 4 Form Ds with the SEC since 2021, most recently Apr 2025 ($7.6M sold to 9 investors).
  • Status: Privately Held (backing).
PrivateMarketView mark
LOW confidence
$17.4M

Valued at $17.4M at its later-stage round, Apr 2025. Nothing has traded since.

set by its last priced roundas of Oct 2026question about this number?
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RoofMarketplace funding rounds

4 rounds
Apr 2025Early Stage VC$7.6MSEC filing▮
Dec 2023Seed Round$550KSEC filing▮
Jul 2022Seed Round$4.7MSEC filing▮
May 2021Seed Round$1.1MSEC filing▮
Full funding history →

RoofMarketplace valuation

RoofMarketplace was valued at $17.4 million at its later-stage round in Apr 2025. That is the last priced event on record: no secondary trade or institutional fund mark has moved the figure since.

How much has RoofMarketplace raised?

RoofMarketplace has raised $13.9 million across 4 recorded rounds since 2021. The largest was a $7.6 million early-stage round in Apr 2025.

RoofMarketplace has filed 4 Form Ds with the SEC since 2021, most recently in Apr 2025 ($7.6 million sold to 9 investors).

RoofMarketplace investors

8 investors are on record for RoofMarketplace, including Creative Destruction Lab, Rev1 Ventures, Room & Pillar and Peter Gunder. The early-stage round in Apr 2025 drew 9 investors.

About RoofMarketplace

Operator of an online roof replacement marketplace designed to offer quotes on roofing projects. The company's marketplace helps to connect with qualified roofing contractors and also facilitates contractors to bid for a particular project, helping consumers and contractors with a means to conduct the estimating, review, and selection process online without any calls or onsite meetings.

Sector
Financial Services
HQ
Madison, WI, United States
Founded
2011
Employees
34
Ownership
Privately Held (backing)

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