Pendo

Business/Productivity Software · Raleigh, NC · Founded 2013 · Privately Held (backing)

Developer of a customer engagement analytics platform designed to optimize trial conversions and user onboarding in-product. Pendo is based in Raleigh, NC and was founded in 2013. Its last reported valuation was $2.6 billion in Nov 2021. It has raised $459 million across 1 recorded round; the latest was an $110 million private secondary transaction in Nov 2021.

Last reported valuation
$2.6B
Oct 2026
Priced at
—
Total raised
$458.5M
Last round
Secondary Transaction - Private
Nov 2021

Who backs Pendo?

23 investors
InvestorType
Salesforce VenturesVenture capital
Spark CapitalVenture capital
Thoma BravoPE / buyout
Tiger Global ManagementVenture capital
B Capital GroupVenture capital
Battery VenturesGrowth equity
General AtlanticGrowth equity
Sapphire VenturesVenture capital
FirstMark CapitalVenture capital
Bonfire VenturesVenture capital
+ 13 more investors · a free account shows the complete list
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Pendo investors

23 investors are on record for Pendo, including Salesforce Ventures, Spark Capital, Thoma Bravo and Tiger Global Management. By type, the record holds 10 venture capital firms, 3 private equity firms and 3 growth equity firms.

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