Market Wagon

Indianapolis, IN · Founded 2017 · Privately Held (backing)

Operator of an online farmer's marketplace intended for food producers to thrive in their local and regional markets. Market Wagon is based in Indianapolis, IN and was founded in 2017. It was valued at $7.3 million at its seed round in Sep 2023, the last priced event on record. It has raised $15.3 million across 4 recorded rounds; the latest was a $2.8 million seed round in Sep 2023.

PMV mark · valuation
$7.3M
Oct 2026
Priced at
its seed round
Sep 2023
Total raised
$15.3M
Last round
Seed Round
Sep 2023

Market Wagon key facts

as of Oct 2026
  • Operator of an online farmer's marketplace intended for food producers to thrive in their local and regional markets.
  • Market Wagon is valued at approximately $7.3M as of Oct 2026, set at its seed round, Sep 2023; nothing has traded since, per PrivateMarketView’s mark.
  • It has raised $15.3M across 4 recorded rounds; the latest was Seed Round ($2.8M) in Sep 2023.
  • Notable investors include Service Provider Capital, Village Global, gBETA, Operator Partners, Elevate Ventures — 23 tracked in total.
  • Market Wagon has filed 5 Form Ds with the SEC since 2017, most recently Sep 2023 ($2.8M sold to 19 investors).
  • Status: Privately Held (backing).
PrivateMarketView mark
LOW confidence
$7.3M

Valued at $7.3M at its seed round, Sep 2023. Nothing has traded since.

set by its last priced roundas of Oct 2026question about this number?
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Market Wagon funding rounds

4 rounds
Sep 2023Seed Round$2.8MSEC filing▮
Jul 2022Debt$1.2MSEC filing▮
Aug 2021Seed Round$5.0MSEC filing▮
Nov 2020Seed Round$4.7MSEC filing▮

Market Wagon valuation

Market Wagon was valued at $7.3 million at its seed round in Sep 2023. That is the last priced event on record: no secondary trade or institutional fund mark has moved the figure since.

How much has Market Wagon raised?

Market Wagon has raised $15.3 million across 4 recorded rounds since 2020. The largest was a $5 million seed round in Aug 2021; the most recent was a $2.8 million seed round in Sep 2023.

Market Wagon has filed 5 Form Ds with the SEC since 2017, most recently in Sep 2023 ($2.8 million sold to 19 investors).

Market Wagon investors

23 investors are on record for Market Wagon, including Service Provider Capital, Village Global, gBETA and Operator Partners. By type, the record holds 7 venture capital firms. The seed round in Sep 2023 drew 19 investors.

About Market Wagon

Operator of an online farmer's marketplace intended for food producers to thrive in their local and regional markets. The company's platform operates multiple local food hubs that execute the fulfillment and delivery logistics for their respective online local food stores, as well as manage the consumer front end from the vendor portal to the local operational tasks to the last-mile delivery network, enabling customers to have local farm-raised food delivered to their place.

Sector
Consumer Products and Services (B2C)
HQ
Indianapolis, IN, United States
Founded
2017
Employees
35
Ownership
Privately Held (backing)

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