BriteCo

Evanston, IL · Founded 2017 · Privately Held (backing)

Operator of an insurance company intended to transform the jewelry insurance buying experience for the digital age. BriteCo is based in Evanston, IL and was founded in 2017. Its last known valuation is $60 million. It has raised $16.3 million across 4 recorded rounds; the latest was a $2.7 million seed round in Aug 2024.

Last price · $/share
—
Implied valuation
$60.0M
Total raised
$16.3M
Last round
Seed Round
Aug 2024

BriteCo key facts

  • Operator of an insurance company intended to transform the jewelry insurance buying experience for the digital age.
  • BriteCo’s last known valuation is $60.0M.
  • It has raised $16.3M across 4 recorded rounds; the latest was Seed Round ($2.7M) in Aug 2024.
  • Notable investors include Western Technology Investment, Hyde Park Angels, Brian Spaly, Acadian Capital Group, Brand Foundry Ventures — 9 tracked in total.
  • BriteCo has filed 4 Form Ds with the SEC since 2018, most recently Aug 2024 ($2.7M sold to 10 investors).
  • Status: Privately Held (backing).
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BriteCo funding rounds

4 rounds
Aug 2024Seed Round$2.7MSEC filing▮
Feb 2022Early Stage VC$9.0MSEC filing▮
Dec 2019Seed Round$2.0MSEC filing▮
Jan 2018Seed Round$1.8MSEC filing▮

BriteCo valuation

BriteCo's last known valuation is $60 million. The figure stands until a priced round, a secondary trade or an institutional fund mark prices the stock again.

How much has BriteCo raised?

BriteCo has raised $16.3 million across 4 recorded rounds since 2018. The largest was a $9 million early-stage round in Feb 2022; the most recent was a $2.7 million seed round in Aug 2024.

BriteCo has filed 4 Form Ds with the SEC since 2018, most recently in Aug 2024 ($2.7 million sold to 10 investors).

BriteCo investors

9 investors are on record for BriteCo, including Western Technology Investment, Hyde Park Angels, Brian Spaly and Acadian Capital Group. The seed round in Aug 2024 drew 10 investors.

About BriteCo

Operator of an insurance company intended to transform the jewelry insurance buying experience for the digital age. The company's platform provides verified appraisals and immediate replacement coverage by the partner insurance carrier, enabling customers to get access to expert appraisals and immediate insurance coverage for their valuable accessories in a convenient manner.

Sector
Financial Services
HQ
Evanston, IL, United States
Founded
2017
Employees
41
Website
brite.co/
Ownership
Privately Held (backing)

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Valuation on record
$60.0M

BriteCo’s last known valuation. A PrivateMarketView mark is published once fund marks, secondary prints or a priced round let us confirm it.