Attentive

Business/Productivity Software

Attentive is a private business/productivity software company. It is valued at about $1 billion as of Oct 2026, set by secondary market price, unchanged since its Series E in Jun 2021. It has raised $866 million across 2 recorded rounds; the latest was a $529 million Series E in Jun 2021.

PMV mark · valuation
$1.0B
Oct 2026
Secondary market · $/share
$7
Total raised
$866.1M
Last round
Later Stage VC (Series E)
Jun 2021

Attentive key facts

as of Oct 2026
  • Attentive is valued at approximately $1.0B (~$7/share on the secondary market) as of Oct 2026, per PrivateMarketView’s mark.
  • It has raised $866.1M across 2 recorded rounds; the latest was Later Stage VC (Series E) ($529.0M) in Jun 2021.
  • Notable investors include Capital Advantage Ventures.
  • Attentive has filed 2 Form Ds with the SEC since 2018, most recently Feb 2024 ($6.0M sold to 6 investors).
PrivateMarketView mark
LOW confidence
$1.0B~$7 per share · secondary market

Unchanged since its Series E, Jun 2021 ($1.0B post-money).

set by secondary market priceas of Oct 2026question about this number?
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Secondary market

monthly marks · 46 months · Jan 2023 – Oct 2026
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Jan 2023marks: indicative $/share, month-end · as of Oct 15, 2026Oct 2026
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Membership and data by Private Market View

Attentive funding rounds

2 rounds
Jun 2021Later Stage VC (Series E)$529.0M▮
Sep 2020Later Stage VC (Series D)$230.0M▮

Who backs Attentive

1

Attentive valuation

Attentive is valued at approximately $1 billion as of Oct 2026. The figure is set by secondary market price. The secondary market quotes about $7 per share. The reference point is its Series E in Jun 2021, at a $1 billion post-money valuation; the current figure is unchanged since.

Attentive ranks 68th by valuation and 44th by capital raised among the private companies PrivateMarketView tracks.

How much has Attentive raised?

Attentive has raised $866 million across 2 recorded rounds since 2020. The largest was a $529 million Series E in Jun 2021.

Attentive has filed 2 Form Ds with the SEC since 2018, most recently in Feb 2024 ($6 million sold to 6 investors).

Attentive secondary market activity

A monthly secondary-market price series for Attentive runs from Jan 2023 to Oct 2026 (46 months).

Attentive investors

1 investor is on record for Attentive, including Capital Advantage Ventures. By type, the record holds 1 venture capital firm. The Series E in Jun 2021 drew 15 investors.

Comparable companies

Comparable business/productivity software names by valuation on PrivateMarketView: Mark43 ($1 billion), AAI Technologies ($1 billion) and Assured ($1 billion).

About Attentive

Industry
Business/Productivity Software
Sector
Sales and Marketing

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