Amplify Life Insurance

San Francisco, CA · Founded 2019 · Privately Held (backing)

Operator of a life insurance platform intended to offer term, permanent, and cash-value life insurance. Amplify Life Insurance is based in San Francisco, CA and was founded in 2019. It was valued at $11.9 million at its later-stage round in Dec 2025, the last priced event on record. It has raised $51.2 million across 4 recorded rounds; the latest was a $6.2 million early-stage round in Dec 2025.

PMV mark · valuation
$11.9M
Oct 2026
Priced at
its later-stage round
Dec 2025
Total raised
$51.2M
Last round
Early Stage VC
Dec 2025

Amplify Life Insurance key facts

as of Oct 2026
  • Operator of a life insurance platform intended to offer term, permanent, and cash-value life insurance.
  • Amplify Life Insurance is valued at approximately $11.9M as of Oct 2026, set at its later-stage round, Dec 2025; nothing has traded since, per PrivateMarketView’s mark.
  • It has raised $51.2M across 4 recorded rounds; the latest was Early Stage VC ($6.2M) in Dec 2025.
  • Notable investors include Plug and Play Tech Center, Mana Ventures, Greycroft, Kevin Moore, Anthemis — 16 tracked in total.
  • Amplify Life Insurance has filed 3 Form Ds with the SEC since 2021, most recently Feb 2024 ($16.3M sold to 10 investors).
  • Status: Privately Held (backing).
PrivateMarketView mark
MEDIUM confidence
$11.9M

Valued at $11.9M at its later-stage round, Dec 2025. Nothing has traded since.

set by its last priced roundas of Oct 2026question about this number?
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Amplify Life Insurance funding rounds

4 rounds
Dec 2025Early Stage VC$6.2MSEC filing▮
Feb 2024Early Stage VC$16.3MSEC filing▮
Jun 2022Early Stage VC$10.1MSEC filing▮
Oct 2021Early Stage VC$12.0MSEC filing▮

Amplify Life Insurance valuation

Amplify Life Insurance was valued at $11.9 million at its later-stage round in Dec 2025. That is the last priced event on record: no secondary trade or institutional fund mark has moved the figure since.

How much has Amplify Life Insurance raised?

Amplify Life Insurance has raised $51.2 million across 4 recorded rounds since 2021. The largest was a $6.2 million early-stage round in Dec 2025.

Amplify Life Insurance has filed 3 Form Ds with the SEC since 2021, most recently in Feb 2024 ($16.3 million sold to 10 investors).

Amplify Life Insurance investors

16 investors are on record for Amplify Life Insurance, including Plug and Play Tech Center, Mana Ventures, Greycroft and Kevin Moore. By type, the record holds 7 venture capital firms and 1 angel investor. The early-stage round in Dec 2025 drew 30 investors.

About Amplify Life Insurance

Operator of a life insurance platform intended to offer term, permanent, and cash-value life insurance. The company's platform specializes in life insurance policies that can be accessed for retirement, college funding, or a down payment, enabling clients to customize a policy based on their interests, budget, and individual situation.

Sector
Financial Services
HQ
San Francisco, CA, United States
Founded
2019
Employees
92
Ownership
Privately Held (backing)

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